Lean Approach Value Realization

A Lean Approach to BRM Leads to Value Realization

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Success is not achieved through simply having a big idea. What happens when teams have an innovative idea or a solution to an existing problem, but lack a defined and unified vision to address these initiatives? Without involving pertinent team members at the decision-making and strategic levels, these valuable initiatives may never be realized.

Evolutionary Leadership

Become an Evolutionary Leader, Shape Tomorrow

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True leaders are adaptable and have a pulse on the environment in which they operate in order to evolve. As the global human population grows exponentially, the need for evolutionary leaders is more critical than ever. Additionally, understanding how to lead people with authenticity is paramount if we aim to foster a more equitable world where everyone has a voice.

Virus Update BRMConnect Statement

Addressing COVID-19 and BRMConnect 2020

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The BRM Institute team continues to plan confidently for the conference. We currently have NO plans to postpone or cancel. We are incredibly grateful for the ongoing support of our sponsors and attendees who continue to register and plan for the conference.

Progressive IT BRM Team

How Progressive’s IT BRM Team Leverages Empathy

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In order to better understand your strategic partners and address their needs, BRMs need empathy in their toolset. When you view your strategic partners as equals, you maintain the mindset of shared risk—shared reward, and can move to a Trusted Advisor in that relationship more efficiently.

Purdue Team Logic Model

Logic Model- A BRM Tool for Easy Value Articulation

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If you’re struggling to articulate BRM value to leadership, look no further than the logic model – a helpful tool that paints a quick story to translate long-term value. During BRMConnect 2019, the Purdue BRM team unveiled this critical tool, which they use to add structure and clarity to any BRM initiative. According the USDA, a logic model is a visual and systematic way to represent the strategy of your program, the resources you have available, the activities you plan, and the outcomes you expect to achieve.

The Birth of the Single Global BRM Community

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Through the continued exploration of BRM as a philosophy, the power of all relationships within an organization and their ability to drive value and satisfy purpose is a primary focus for BRM Institute. Business Relationship Management as a philosophy, capability, role, and discipline provides the opportunity to radically transform the world through authentic relationships.

How and Why to Land a BRM Role

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BRM is everywhere. For this reason, we interviewed and compiled advice from BRMs across all varieties of experience, industries, and team sizes within our single, global community. We asked them why someone should aspire to become a BRM and how to go about pursuing a career in BRM.

Top BRMs 2020

2020 Top BRMs

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The global BRM community is recognizing the top BRMs that have achieved success through their BRM efforts, strengthened the global BRM community and BRM discipline, enriched lives through excellence in BRM within their organizations, and/or contributed to the community on a local, national, and global level.

Women Innovation

Dear Forbes: Women are Innovative, Too

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As we celebrate diversity, it is an opportunity for growth and ensures that every voice is heard. Despite what still needs to be done around gender inequality in the workplace, BRM Institute has been working diligently to break down these barriers through education and awareness.

The Root of BRM is More than IT and Business, it’s Human Connection

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“People have lost the ability to connect and work together in a way that sparks creativity, that fosters chaos, (and) that supports failure,” Dizes said.
In an interview with CEO of APM Group Richard Pharro, Danielle Dizes, Knowledge Champion of BRM Institute, unpacks BRM philosophy, why it’s helping our global relationship crisis, and the benefits we’re reaping because of it.

Active Listening Feature Image

Harness the Power of Active Listening to Drive Better Results as a BRM

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As relationship navigators, BRMs succeed through connecting with others. If you want to improve efficiency and productivity in your next interaction, ask questions about how the other person is feeling and apply active listening techniques. You may surprise yourself by the transformative results you can achieve from these simple behavior changes.

BRMs Driving Culture

Moving the Needle on Culture Evolution

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What is culture? Culture is symbolic communication. It represents a way of life for a group of people with shared behaviors, beliefs, values, and symbols. As BRMs, we manage a delicate balance between optimizing business value and evolving culture towards shared partnerships.

Organization Membership

Organization Membership – Why Belonging Shapes Success

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An organization reaches top-level performance when its people feel empowered to pursue meaningful work connected by shared ownership of organizational values. BRM Institute organization membership provides world-renowned training, resources, and knowledge to help you cultivate meaningful professional relationships.

Growth Mindset BRM

BRM in 2030 and Beyond

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BRMs are tomorrow’s future leaders, and that BRM may very well go by a different name in the future: Leadership. Adopt a Growth Mindset, not a Fixed Mindset, to drive organizational behavior.

How Educational Events Benefit You and Your Professional Development

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Marshall Berkin gave the keynote presentation at BRMConnect 2019 to demonstrate how TELUS successfully drove strategic value to their external partners. They integrated BRM within just 12 months and currently employ 93 BRMs, half of which are currently BRMP certified. Their team drove $14.6 million in incremental gross margin and a 23 percentage point increase customer satisfaction.

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