BRMConnect #1



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Be Inspired at BRMConnect

One thing many of the world’s most successful people have in common is their ability to inspire others. At BRMConnect, you will meet some of the world’s Top BRMs and you will be surrounded by stories from these Industry Leaders who speak of their journey from purpose, to personal fulfillment, to results, and even impact. What are you waiting for? Join us!

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Podcast: Stand Out

Cutting Through the Noise: Leveraging Podcasts to Promote Your Organization

Opinion /

As more companies adopt this blog approach their effectiveness diminishes. Enter an even more powerful and novel tool: podcasts. Podcasts have experienced tremendous growth as of late with a monthly listener base reaching 73 million in May of this year.

Business Reputation Management – A Delicate, Yet Powerful Game

Business Reputation Management – A Delicate, Yet Powerful Game


Reputation management is essential for all organizations, no matter their size. But the approach to reputation management may not be uniform across the board. While it must be built on the vision statement, the manner in which the goal is achieved varies.

#IAmBRM: Chris McCluskey


With the World BRMConnect conference quickly approaching, we interviewed another #BRMLegend. BRMs work in a variety of both public and private industries across the globe. This highlights not only the widespread need for the Business Relationship Management (BRM) capability but also the adaptability of the role. Congratulations to CBRM® Chris McCluskey, this week’s #IAmBRM, who shares his perspective on the Business Relationship Management role in a government setting.


Announcing New Regional Ambassador to India

Insider /

As a Regional Ambassador to India, Avinash aims to promulgate Business Relationship Management discipline in one of the leading IT Hubs of the world; India. He will leverage the existing Fox IT customer base, BRM community, CXO community, relevant industry associations and partners to expand BRM’s awareness and adoption.

Journey of BRM: Purdue Part 1

Insider /

Introducing BRM in an operational-focused organization can be viewed as overhead or duplication of effort. As I began to develop this program, it was apparent that I needed to create a new level of transparency around the work. If the BRM program was going to show value, even at an early, tactical stage, we were going to have to provide metrics.

BRM Institute Is Excited to Announce the Release of Two New Knowledge Offerings: BRM Executive Brief and BRM Fundamentals.


With great demand and as a part of our continuous efforts to further Business Relationship Management (BRM) professional standards; BRM Institute is excited to announce the release of two new Knowledge Offerings: BRM Executive Brief and BRM Fundamentals. These offerings build on the existing standards of the BRM Body of Knowledge (BRMBOK).

Build-Trust 1

How to Build Trust: Managing Relationships:

Opinion /

Building that trust is essential in building the foundation for long-term strategic partnerships. Developing these relationships takes time and commitment but the value of the effort is enormous.

Drive Value, Build Partnerships, Evolve Culture

CULTURE | Why It Concerns You

Insider /

So I think empathy, honesty, integrity, transparency…that these are the BEHAVIORS that evoke a sense of SAFETY promoting TRUST promoting RELATIONSHIPS to achieve share PURPOSE. That these are the BEHAVIORS that need to be weaved into a CULTURE OF TRUST.

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