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Recent News & Articles

Announcing BRM Benchmarking™


This new membership benefit, BRM Benchmarking, along with the consolidated input from our single global BRM community will provide answers to these questions. BRM Benchmarking will provide an interactive tool, with tiered-accessibility based on membership levels, which will allow BRMs to enter data and see real-time comparisons against a selected group of filters.

#IAmBRM: Arnie Wetherill


This week, we talked to Arnie Wetherill to find out what #IAmBRM means to him and how he’s used his CBRM and BRMP to further his successes.

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Growing a BRM Strategy Garden


The result of this convergence is powerful indeed, yet the truth is this was not done from one day to the other. It took me years. The Business Relationship Management DNA helped me to work and develop Business Relationship Maturity Model at levels 4 and 5. The BRM Maturity Model in my experience on this project left me with distinct insights at every step, which I have summarized below.

Razvan Pirvu Named BRM Institute Regional Ambassador for Eastern Europe


As Regional Ambassador, Razvan aims to capitalize on this high-growth trend by promulgating the impact of BRM throughout Eastern Europe. He will utilize the existing BRM community, ACROM’s extensive network, his own teaching expertise, and local training organizations to expand BRM’s impact.

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Trusted by some of the largest and smallest global companies in the world. To name a few:





Bridgestone Firestone



Defense Security Service

Delhaize America


Department of Veterans Affairs

Discount Tire

Dish Network


Federal Reserve


H&R Block Canada

JM Family

Johnson & Johnson

Johnson Controls

Kellogg Company


Lands’ End

Lowe’s Companies, Inc.

National Grid

National Geographic

New York Life

Oshkosh Corporation

Penn State University

Pepsi Co.

Progressive Insurance


SC Johnson


The Home Depot

Tyson Foods

University of Sydney

Walt Disney Company

Wells Fargo Bank

Our Mission

To inspire, promote, and develop excellence in Business Relationship Management across the globe, leading to outstanding business value for organizations and professional fulfillment of every individual member of the BRM community.

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