Business relationship management is a capability designed to stimulate, surface, and shape business demand across all functions (business units, value streams, sales, marketing, technology, HR, finance, etc.) and ensure that the potential business value from satisfying that demand is captured, optimized, and recognized. A strong BRM capability converges cross-functional teams and eliminates value-depleting organizational silos. It strengthens collaboration and drives a culture of creativity, innovation, and shared ownership across the enterprise so that holistic, innovative, and value-driven strategies are created and deliver their intended business value results.
Could “Why” be the BRMs Access into the World of Strategic Partnership?
People seldom start with the common understanding of how IT can contribute to the organization’s raison d’être, given that IT is often viewed as a support service. So, the next time you are searching for a way into the super elite world of strategic partnerships, consider investing some time answering the “Why?” question.
Employee Burnout — 5 Simple Steps to Avoid It
If you structure your culture around employee satisfaction, you will notice measurable improvements felt throughout the entire value chain. Studies show that culture-driven organizations experience 22 percent higher productivity, and 30 percent stronger customer satisfaction than other businesses.
Take the Hill: Making the Most out of BRMConnect 2018
Now that BRMConnect is over, it’s time to reflect on what we’re bringing back to work with us on Monday. In his closing keynote on Wednesday evening, Kip Fanta, Principal of the Kip Fanta Group, challenged us to answer a simple question.
Culture: The Elephant in the Room
Every BRM can relate to the frustration of a failed transformation initiative. According to Cheryl White and Laura Wilcox of Service Made Simple, the historical success rate of traditional change management delivering the target ROI is less than 20%.
BRM:Managing External Relationships
One of the many unique elements of BRMConnect is the interactive sessions facilitated by top BRMs and industry leaders. BRMs understand that the age of passive listening is over. Kip Fanta and Gary Hardy’s session about external relationships demonstrated this perfectly.
From the Desk of the CIO – BRM Institute
Throughout the entire BRMConnect experience, we’ve heard from so many amazing BRMs and industry leaders. Each and every one of them offered unique perspectives and fresh insight, furthering the knowledge base of our community. This morning, Stephen Clemons from SMUD added icing to the cake!
2018 Global Excellence Award Winners
After an exciting first couple of days at BRMConnect 2018, we are happy to announce this years Global Excellence Award Winners, the most prestigious awards in the BRM community. These standout BRMs received recognition for all the work they’ve done to advance the cause of Business Relationship Management worldwide.
Journey of BRM: Purdue Part 4
In March 2018, the BRM Annual Report was distributed to college leadership. It is a vibrant contrast to our first report, a single page of event and task counts. The annual report illustrates our growth and maturity in a year. We are still learning, improving and, more importantly, moving forward.
Business Relationship Management: Not Behind a Desk
When you think of “business” or “IT” you probably imagine some cookie cutter desk sitting beneath bright fluorescent lights in a large office building. It’s so easy for many roles to quickly become trapped in monotonous routine, seeing the same faces and holding the same conversations.
Attitude, Behavior, Culture: The ABCs of Organizational Change
An individual’s attitude shapes their habits and behavior. And group behavior ultimately influences an organization’s culture. So, to improve your culture, you must first focus on changing people’s attitudes.