BRM Capability

Business relationship management is a capability designed to stimulate, surface, and shape business demand across all functions (business units, value streams, sales, marketing, technology, HR, finance, etc.) and ensure that the potential business value from satisfying that demand is captured, optimized, and recognized. A strong BRM capability converges cross-functional teams and eliminates value-depleting organizational silos. It strengthens collaboration and drives a culture of creativity, innovation, and shared ownership across the enterprise so that holistic, innovative, and value-driven strategies are created and deliver their intended business value results.

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The Top 10 Things a BRM is Not

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Struggling to balance your role responsibilities with expectations from yourself and others? Here are 10 examples of what a BRM is not!

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Why BRM is Needed Now More Than Ever

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“I have been involved in BRM for over 15 years and have never seen a time where BRM is needed more. The reality is that BRM is not only critical to business operations, it is critical to business survival.” – Jeff Warren

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Leading CEOs Advance Existing BRM Capabilities to Satisfy Organizational Purpose

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The mentality of organizational leadership across the globe is changing. Executives are beginning to recognize that satisfying purpose is the key to ensuring an organization’s long-term sustainment. This article provides an in-depth analysis of why the triple bottom line is here to stay, and introduces a step-by-step approach for shifting from a profit-driven bottom line to a triple bottom line that drives meaningful results and positions your organization for infinite value.

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Top Issues Facing Remote Workers and How to Solve Them

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Based on a worldwide survey of over 3,500 remote workers (fully and partially remote), twenty percent of respondents indicated their number one issue is a breakdown of communication and barriers to collaboration. Let’s talk solutions and explore how BRMs are adapting!

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Own Your New BRM Role: Effectively Evolve BRM in Your Organization

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You landed the job. You’re officially a practicing BRM! After the initial thrill has subsided, you may be faced with many unanswered questions. Consider following these five stages to confidently flow into your new BRM role and evolve your organization through trusting relationships!

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