BRM Philosophy

BRM as a Philosophy widens the lens on BRM and demonstrates that the strategic and tactical skills of BRMs have a broader use in the world at large. Notably, everything from breaking down silos to convergence of ideas can be applied in a bigger, philosophical sense. Ultimately, BRM focuses on the building and fostering of relationships to satisfy personal and organizational purpose.



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The ABCs: Relationships and You

Let’s take a look at the ABCs of a relationship-centered organization (RCO) and break them down into digestible little nuggets of knowledge. An RCO is an organization that sees the benefit and added value in purposeful relationships. It is a comprehensive system focused on relationships as the source for limitless energy, driving value, and helping an organization satisfy its purpose. It establishes value in the triple bottom line consisting of people, purpose, and planet.

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What’s My Role?


As a BRM, you are in a unique position. You get to use the BRM capabilities in the best possible way to facilitate a partnership with people in your organization. Personal experiences, stories of triumphs, and tribulations always help other BRMs with both their struggles and achievements.

Is It Really About Relationships?


The world has the potential to be completely transformed by discovering what a relationship-centered organization (RCO) is and how much value it adds to workplaces and lives. Too many organizational leaders conform to old ideologies, not realizing the growth potential in transforming their mindset.

What’s With the Why?


When an organization establishes a thoughtful and clear shared purpose, it gives employees something tangible. An organization’s purpose should inspire and motivate people. When a shared purpose is clear and concise, employees will contribute more, share their knowledge, and utilize their abilities and skills to make sure the organization thrives.

Cultural Impact on Purpose


All work relationships are built upon perspective, a reason for the relationship. When the basis of the relationship is initiated on a clear and compelling purpose, and the purpose is consistent with the culture, the framework of the relationship has a solid footing.

Five ways to Manage an Overwhelming Workload


We’ve all been there: It’s five o’clock on a Friday afternoon, and not only have you not finished your to-do list for the week, but you can’t find it because it’s buried under the mountain of unexpected projects that popped up after you stepped into the office bright-eyed and ready to roll last Monday. This week feels like it’s beaten you down, like you can’t see the forest for the trees—and frankly, you’re understaffed, overworked, and tired. Sound familiar?

International Volunteer Day

International Volunteer Day: The Power and Potential of Volunteerism


Throughout history and across the world, volunteers lead the way, as their efforts strengthen their communities. Being a part of a great community enables us to grow, offer and receive support, and connect with one another to advance greater goals. We all have the power to make a difference.

Gratitude Community Giving Back People Jumping

Showing Gratitude in the Workplace


In the world of business, people sometimes feel that they must remain emotionless. Women, in particular, have been conditioned to hide their emotions, to put on a “professional” front, so that they are taken seriously. It’s an antiquated practice that is outdated at best, and it can hinder the human factor that is so necessary for an organization to thrive.

The Great BRM Renaissance (and How the Evolved BRMP Plays a Role)


Here at BRM Institute, we believe that the theory of relationshipism has the potential to change the landscape of organizations around the world. Relationshipism, being built on principles of cognitive science and social intelligence, provides infinite value as it expands the focus of society from shareholder value to the satisfaction of personal purpose, organizational purpose, and societal impact.

Now-to-New: How BRM Can Innovate Organizational Change


As BRMs, we know that we will always be flexible and available to pivot when necessary. We also know that since our quest to harness value is never-ending, we will always be in the flux of change, and we will always have a static “now” which will evolve into “new” when changes are implemented…which is a cycle that will always continue.

A Simple Tool Provides Endless Value


One of the most common challenges throughout the BRM community is communicating BRM value and impact to one’s organization. Another is dealing with issues that fall outside the realm of what they can control. Malini pointed out that one thing all BRMs can control is how they articulate their value, making sure to focus on sharing the value of the practice of BRM, rather than the value of the initiative.

The Path Toward a Relationship-Centered Organization


It’s hard to believe we are already three days into the 2021 BRMConnect Global Conference. One session you’ll definitely want to catch is the Day 3 closing keynote by Elka Schrijver and Peter Lijnse, both of whom are exceptional BRM leadership coaches at Lead the Pack Consulting. Elka and Peter shed some light on what it means to be a relationship-centered organization, and they outlined a clear set of practical steps BRMs can take to help their organizations to get there.

Remote Possibilities: How BRMs Can Lead the Way in a Virtual World


In his session, “Building BRM as a Capability in a Remote World,” Suresh GP, the founder and managing director of TaUB Solutions LLP and an expert on all things BRM, explained that in this new, virtual world, authentic relationships and relationship-centered organizations are becoming more and more critical.

The Strength in Storytelling


As we began Day 3 of the 2021 BRMConnect World Conference, we were most fortunate to have storyteller Debra Ialamov, the lead global IT PMO and technology BRM for clinical supply services at Catalent, to wake up our brains as she led her session, “Creating Deeper Connections Through Storytelling.” While sharing captivating stories to provide context, Debra furnished attendees with a wealth of information and examples about capturing our audience’s attention from the start and using their time wisely once you have it.

Pushing Past Labels to Reflect the Authentic You


It’s the middle of Day 3 of the 2021 BRMConnect Global conference, and there’s no sign of slowing down with the energetic and inspirational sessions that we’re seeing! We’re excited to tell you about another one of our speakers for today, Nicole Eltom, who is a proud mom, successful triathlete, great friend, volunteer, community member—and who also just happens to be the vice president of customer relationship and solution management at TELUS.

Influence: The Social Currency of Relationships


How much of your day do you spend influencing others? It’s the question Eric Bloom, an executive director at ITML Institute, asked at the beginning of his session, “Leading Through Influence and Professional Growth,” and it’s an important consideration for every BRM.

Social Capital is EVERYTHING in a Post-Covid World


BRMConnect 2021 is in full swing, and in her presentation, “The BRM’s Role for Increasing Social Capital in a Post-COVID World,” Maureen Jesuthasan, a senior manager at West Monroe, reminds us that even—or perhaps especially—in a post-COVID world, the relationships we have with our co-workers are central to building and maintaining a thriving organization.

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