Professional Development
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BRM Knowledge Path | Continuing Professional Development
From Cost to Value: Changing the IT Conversation, Part 1
BRMs have much to offer when it comes to strategy, but in order to get the word out to business partners, the conversation has to change from cost centers to value centers, a culture of output needs to turn into a culture of creativity, and IT needs to think like marketing.
6 Tips for New BRMs to Guide Your Career and Capability
Two of the most common questions new BRMs ask are “Where do I begin?” and “What should I do first?” These six tips can help guide your career and capability as you move forward.
4 Quick Steps to Get Your Development Dollars Approved
The question on every BRM’s mind right now is, “How do I get my training approved when the expense budget is being cut?” The answer: become the investment.
New to BRM? The Essential Tips, Tricks, and Tools You Should Know
Starting a new BRM function can be a daunting—though exciting—prospect. If you’re a new BRM, the first question you may be asking yourself is, “Where do I even start?”
Relationships That Matter to the BRM
It’s no secret that the “R” in BRM stands for “relationship”—but relationships between whom? Learn about the relationships that should matter the most to a successful BRM.
The Bystander Effect: Can BRMs Intervene?
The more bystanders there are watching a situation unfold, the less likely anyone is to step up and take action. Psychologists call this the Bystander Effect—but how does it affect BRMs, and what can you do about it?
BRM as a Change Agent
Successful BRMs are synonymous with successful change agents, which requires these three critical qualities.
Creating Value Through Technology Strategy
Mike Bowden of the Leading Edge Forum discusses how BRMs can define a technology strategy that creates real value for the enterprise.
Moving Beyond the Toolbox: A Post-BRMP and CBRM Reflection
Do you have a brand-new BRM capability? Is your organization low on the BRM Maturity Model? Learn how pairing the BRMP and CBRM courses can transform the way your BRM team thinks.
BRM Council Corner: Bringing Your BRM Skills to the Budgeting Process
When you’re asked to step outside of your comfort zone, it makes sense to feel uncertain, especially in times of change. Learn how your BRM skills can take you further than you realize.
From Budgets to Business Cases
Budgeting season may be a busy time for BRMs, but that doesn’t mean you shouldn’t use this time to shape demand and build your business case.
The Game Plan: Strategic BRMs Focusing on Optimizing Value
BRMs often spend most of their time looking at their business function’s game plans, otherwise known as those long-term strategies to achieving success. But what about their own game plans?
APMG-International’s Update on the CBRM® Certification
Thinking of getting your CBRM certification? In this article, APMG-International discusses how you can get started on the next step of your career—and maybe even become a trainer.
Your Organization Isn’t Unique. Here’s What Is.
Just like animals, there are different “species” of organizations that have evolved, making various adaptations now evident. Learn what exactly sets you apart in your organization.
BRMs Are the Answer, Programs Need Not Apply
Is your organization experiencing dysfunction? Don’t turn to programs or frameworks for the solution—turn to BRMs.
SWOTs: A Strategic BRM’s Go-To Tool
President and CEO of BRM Institute Aaron Barnes shares a valuable tool for any BRM hoping to think strategically.
BRM Challenges in Shaping Demand
Shaping demand involves a little bit sales skills, a little bit of influencing, and a big splash of corporate/ICT strategy and data. As if that doesn’t sound complex enough, the BRM’s ability to shape demand will also be either enhanced or hampered by BRM maturity.
Strategic Partner Considerations: Delivering Value to the Business
Introduction A common scenario when engaging with business partners is that demand tends to be driven purely from their perspective, which is neither unreasonable nor entirely unexpected. Typically, these demands entail fixes to systems that alleviate a productivity issue in one small part of the business, without taking a broader, more benefit-driven perspective into account […]