Professional Development

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BRM Knowledge Path Continuing Professional Development

 

4 Quick Steps to Get Your Development Dollars Approved

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The question on every BRM’s mind right now is, “How do I get my training approved when the expense budget is being cut?” The answer: become the investment.

The Bystander Effect: Can BRMs Intervene?

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The more bystanders there are watching a situation unfold, the less likely anyone is to step up and take action. Psychologists call this the Bystander Effect—but how does it affect BRMs, and what can you do about it?

From Budgets to Business Cases

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Budgeting season may be a busy time for BRMs, but that doesn’t mean you shouldn’t use this time to shape demand and build your business case.

Your Organization Isn’t Unique. Here’s What Is.

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Just like animals, there are different “species” of organizations that have evolved, making various adaptations now evident. Learn what exactly sets you apart in your organization.

SWOTs: A Strategic BRM’s Go-To Tool

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President and CEO of BRM Institute Aaron Barnes shares a valuable tool for any BRM hoping to think strategically.

BRM Challenges in Shaping Demand

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Shaping demand involves a little bit sales skills, a little bit of influencing, and a big splash of corporate/ICT strategy and data. As if that doesn’t sound complex enough, the BRM’s ability to shape demand will also be either enhanced or hampered by BRM maturity.

Strategic Partner Considerations: Delivering Value to the Business

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Introduction A common scenario when engaging with business partners is that demand tends to be driven purely from their perspective, which is neither unreasonable nor entirely unexpected. Typically, these demands entail fixes to systems that alleviate a productivity issue in one small part of the business, without taking a broader, more benefit-driven perspective into account […]

An Engaged Business Sponsor is a Powerful Partner

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Recently, a new BRM Institute Online Campus friend, Ruggero Nocerino, quoted Machiavelli in a post: “Nothing is more difficult to plan, more doubtful to happen, or more dangerous to manage than the creation of a new system, for the one who proposes it produces the enmity of those who have profit to preserve the ancient […]

Why CBRM®?

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Why Should You Invest in the Certified Business Relationship Manager® Certification? When I began preparing the CBRM® guide for publishing, I had a moment to sit down and flip through the pages, and I thought back to my own BRM role. In particular, I reflected on how this material would have made a huge difference for my team and me, had it […]

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