BRM Institute’s Top 10 Articles of 2016
2016 in Review
This year, we published over 100 articles and reports dedicated to furthering the careers and organizational capabilities of thousands of BRMs worldwide.
In the midst of so much quality content, it’s fascinating to examine what resonated the most with our readers. Listed below, you can find the top 10 most popular articles of 2016, based on page views and feedback we received over the year.
Takeaways
This year, you were dedicated to honing new skills, bringing the most business value possible to your business partners, and optimizing your BRM team’s performance. You asked critical questions and developed answers alongside BRMs from all over the world.
Those of you who only recently entered the field of business relationship management hit the ground running with help from the community we’ve all built here at BRM Institute, while seasoned BRMs made significant strides toward becoming converged strategic partners with business.
As the world becomes increasingly complex and more digital than ever, it’s clear that BRMs are critical to business success. Take a look at 2016’s highlights, and prepare for the bright future ahead of us in 2017.
The Top 10
1. Business Relationship Manager (BRM) Metrics
June 2016 – The next time your business executives ask for Business Relationship Manager (BRM) metrics and the financial business value added through a BRM capability, look no further than this article.
2. New to BRM? The Essential Tips, Tricks, and Tools You Should Know
October 2016 – Starting a new BRM function can be a daunting—though exciting—prospect. If you’re a new BRM, the first question you may be asking yourself is, “Where do I even start?”
3. Challenging the BRM DNA™: Common Skills of BRMs in the Industry
September 2016 – Read BRM Institute’s latest piece of research on the connection between the BRM DNA™ model and the key factors to consider when building or hiring the ideal BRM.
4. SWOTs: A Strategic BRM’s Go-To Tool
June 2016 – President and CEO of BRM Institute Aaron Barnes shares a valuable tool for any BRM hoping to think strategically.
5. The Road to Convergence: BRM’s Role in Making IT a Strategic Business Partner
August 2016 – Technology has changed the business-IT relationship significantly over the years, making it more important than ever for IT to become a converged strategic partner. Look out for more content on this in 2017!
6. 5 Common BRM Challenges and How to Overcome Them
September 2016 – Introducing business relationship management to an organization can be difficult. Whether your team is brand-new or has existed for years, here are five common BRM challenges and how to overcome them.
7. The Three Kinds of BRM and Why You Need Them All
November 2016 – In this digital age, we live in a world full of acronyms that can mean different things to different people. What do the letters ‘BRM’ bring to mind?
8. Getting the Most Value Out of Business-IT Relationships
July 2016 – In today’s times, the nature of the relationship between business and IT can best be described as co-creational. So what do the business and IT need from each other to succeed?
9. CEOs, Do You Know Your Business Value Potential?
October 2016 – CEOs, learn how much business value ability your BRM capability has—and learn what it could potentially be if your BRM capability is expanded upon.
10. Should I Stay or Should I Go?
August 2016 – Not only the Clash’s top hit, this is the question for BRMs deciding where to locate themselves: with their business partners or with their teammates. Learn how one organization succeeded in figuring it out.
