Recent News & Articles
That’s a Wrap! The 2025 World BRMConnect Conference: A Celebration of Learning, Connection and Growth
What a week! BRMConnect brought the global BRM community together for three days of powerful panels, inspiring keynotes, interactive workshops, and plenty of unforgettable moments. The energy was unmatched, the learning was deep, and the connections made will carry us forward well beyond the conference. The program was packed with highlights. Bristol Myers Squibb shared how their BRM team is helping create life-saving technologies for cancer patients, showing the real-world impact of strong business relationship management. Our AI panel brought together experts from higher education to explore how BRM and artificial intelligence are shaping the future, sparking conversations that will keep us pushing boundaries as professionals.
The 2025 Global BRM Community Excellence Award Winners
We are excited to announce this year’s Global Excellence Award Winners, the most prestigious awards within the BRM community. Recipients of this year’s awards were nominated by their peers for outstanding positive impact to the BRM community. Please join us in celebrating them at the 2025 World BRMConnect Conference!
Where Mission Meets Technology: The Quiet Power of Public Sector BRMs
The question isn’t whether BRMs are essential — it’s whether we’re equipping them with the visibility, authority, and tools to lead transformation from the inside out. This is the kind of work that doesn’t just improve systems — it restores trust, enhances access, and quietly transforms communities. In a world that desperately needs better government experiences, public sector BRMs aren’t just part of the solution — we’re helping define it. The truth is, public sector BRMs can’t rely on charisma or heroics to sustain trust. We need tools, systems, and practices that make alignment stick beyond individual conversations.
BRM is a Capability, Not Just a Role
Because when BRM is treated as a capability — not just a title — you stop relying on individuals to “fix the disconnect,” and start building an organization where connection is part of how you operate. Having a BRM isn’t enough. Building BRM capability is how you scale trust, alignment, and value. And until organizations shift their thinking, they’ll continue to miss out on the full potential of what Business Relationship Management is designed to do — and worse, they confine BRMs to reactive, low-value roles as tactical intermediaries — minimizing their ability to drive impact or influence outcomes.
Trusted by some of the largest and smallest global companies in the world. To name a few:
Aflac
Alberta Health Services
Alpura
Bristol Myers Squibb
Brunswick
Blue Origin
Catalent
Centene
Choctaw Nation
Church & Dwight
Cleveland Clinic
Daiichi Sankyo
Deloitte
Department of Veterans Affairs
Federal Aviation
Franciscan Alliance
Government of Canada
Hackensack Meridian Health
HUB International
Huntsman Europe
Intermountain Healthcare
LUMA Energy
Mayo Clinic
Medtronic
Miami-Dade County
Mount Sinai
National Aeronautics and Space Administration
Orlando Health
Parsons
Raytheon Technologies
Reserve Bank of Australia
Seagen
Sentara Health
South African Reserve Bank
Stanley Black and Decker
State of Louisiana
State of Michigan
TELUS
The Boston Beer Company
The Sherwin Williams Company
The University of Birmingham
UNICEF
United Nations
United States Department of Agriculture
University of Washington
USDA
Vanguard
Wolters Skluwer
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Anchor BRM in every organization as a fundamental necessity.