Recent News & Articles

Neither Here Nor There, and Somehow That’s the Job

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The progress that BRM work enables is slow. Sometimes invisibly slow. And I mean really slowly, in a way I want you to feel rather than just read. The change in how two teams relate to each other doesn’t happen because of one conversation. It happens because of fifty small moments, most of which are indistinguishable from just doing your job. But here is the thing about that kind of work. It builds something more enduring than a deliverable.

Most Organizations Say They Want Innovation…

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Most organizations say they want innovation. But if we’re honest… most organizations are still designed to reward predictability, certainty and efficiency. Oh, and fast execution! None of those things are bad. The problem begins when organizations try to solve uncertain, ambiguous, fast-changing challenges using the exact same mindset they use to operate the business. That tension is showing up everywhere right now. Leaders want transformation, but teams feel pressure to already have the answers. People are asked to think differently, but are rewarded for staying inside the process. Innovation becomes something organizations talk about… while unintentionally creating cultures that make experimentation feel unsafe. And if you’re a BRM, you probably feel this tension because you sit in the middle of competing realities

Everybody’s Doing Their Job. Nothing is Getting Done.

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BRM is not a new concept. Humans have always known that relationships are the foundation of how things get done. What is new is the intentionality around it. The recognition that trust does not just happen because people share a Slack workspace or attend the same all-hands. It has to be built, nurtured, and treated as a real organizational priority.

The Five BRM Strengths: A Foundation for Evolving Culture, Building Partnerships, and Driving Value

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The BRM Institute’s five strengths — Empathy, Trust, Creativity, Collaborative, and Leadership — are the human qualities that make that mission possible. Each strength corresponds directly to a capability or competency cluster within the BRMBOK, and together they form the behavioral foundation that moves a BRM from order-taker to strategic partner.

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Aflac

Alberta Health Services

Alpura

Bristol Myers Squibb

Brunswick

Blue Origin

Catalent

Centene
Choctaw Nation

Church & Dwight

Cleveland Clinic
Daiichi Sankyo

Deloitte

Department of Veterans Affairs

Federal Aviation

Franciscan Alliance

Government of Canada

Hackensack Meridian Health

HUB International

Huntsman Europe

Intermountain Healthcare

LUMA Energy

Mayo Clinic

Medtronic

Miami-Dade County

Mount Sinai

National Aeronautics and Space Administration

Orlando Health

Parsons

Raytheon Technologies

Reserve Bank of Australia

Seagen

Sentara Health

South African Reserve Bank

Stanley Black and Decker

State of Louisiana

State of Michigan

TELUS

The Boston Beer Company

The Sherwin Williams Company

The University of Birmingham

UNICEF

United Nations

United States Department of Agriculture

University of Washington

USDA

Vanguard

Wolters Skluwer

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Anchor BRM in every organization as a fundamental necessity.

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