More Than a Fringe Role: Positioning the BRM to Create Organizational and Personal Value

By Sheila Smith and Brian Bell

Sheila Smith, President, Omega Point Consulting
Brian Bell, Senior Manager, Business Engagement, Church & Dwight

More Than a Fringe Role: Positioning the BRM to Create Organizational and Personal Value

BRMConnect 2015

Thursday May 28 – 10:45 – 11:30 AM

Much of it is actually in our hands! Yes, indeed, the steps we take along the path as individual BRMs makes a huge difference in whether our role is perceived as a “fringe” role with individual actors or one perceived as professional and enacted by a cohesive group that delivers high value to our organizations. Meet the challenge! Come explore the stages an individual BRM typically goes through along the path to positioning this role properly during this session at BRMConnect 2015!