FREE Webinar “The Changing Business Relationship Management Role: Past, Present and Future”

As a token of our appreciation for the overwhelming support our webinar series has had and to fulfill the need for more knowledge in the booming BRM field, we are pleased to offer “The Changing Business Relationship Management Role: Past, Present and Future” webinar free of charge.

The BRM is a crucial role that bridges a business partner with an internal provider. The role evolved from the Customer Relationship Management discipline that focuses on all aspects of an organization’s customer interactions. The role has been embraced by the IT Infrastructure Library (ITIL®) and the ISO/IEC 20000 standard for IT Service Management as a new best practice and an international Service Management standard requirement. The most common BRM represents an IT organization, but BRMs can also serve internal HR, Finance, Legal and other shared services functions.

While its relationship with IT Service Management is an important aspect of the BRM role, especially as it is commonly described today, at BRM Institute we believe the nature of the BRM role and its capacity to identify and help realize strategic opportunities goes well beyond the realm of IT service management.

Please join us for this 60-minute exploration of how the BRM Role is evolving and how it is becoming a vital strategic enabler. We will examine the following topics:

• The Emergence of the BRM Role
  — We will explore the forces that led to today’s rapidly growing BRM professional community and the common variations in role scope and positioning.
• Current State of the BRM Practice
  — We will examine the typical responsibilities for the BRM role and how these are changing with business demand and provider supply maturity.
• BRM Futures
  — We will share the latest thinking and research about how the BRM role is evolving and what this means to today’s BRM professional.

MORNING SESSION: Thursday, August 1, 2013, 10AM-11AM EST, GoToWebinar Event ID: 117-570-139

EVENING SESSION: Monday, August 5, 2013, 7PM-8PM EST, GoToWebinar Event ID: 117-661-379

Prerequisites and Requirements

The Webinar will be held via GoToWebinar. To attend a GoToWebinar event, a PC or Mac computer with a web browser and a high speed Internet connection is required with either a telephone or computer microphone and speakers or a headset used for audio. GoToWebinar system also supports multiple smart phone and tablet platforms with GoToMeeting apps available for download from the respective app stores.